A better headshot usually starts before the camera comes out. A few minutes spent talking about where the image will be used, who needs to see it and what comes next can change what we photograph completely.

Fit In First, Then Stand Out: The Psychology of Professional Headshots.

For years, the arms-crossed pose was everywhere in corporate headshots. Strong stance. Chin lifted. Gaze set. It was the go-to gesture for confidence and credibility. These days , the arms-crossed pose is mostly out, and for good reason.